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Want to Increase Your Success Rate and Your Revenue? Take Time to Study Your Customers.
July 04 2015

I know this may seem obvious. But I’m surprised how some small business owners just don’t do their homework and drop the ball on this one. I’ve been in the marketing business for better than 40+ years now. And in my opinion getting to know your prospect is a critical part of...

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Are Sales Numbers Dropping? Here’s a Sure-Fire Cure.
July 03 2015

When I first started in business I developed an important mantra to follow: make saleable things and sell them. I can’t tell you how happy I am to have gotten this revelation early in life. Without it, I most certainly would have struggled to survive, let alone grow my...

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Make Sure Your Audience Stays Tuned In
July 02 2015

How to Hold Their Attention During a One-To-Many Presentation When speaking to a group, whether in-person or through various media outlets such as on a DVD, a webinar, infomercial, etc. you need to very early on establish why each viewer or listener should stay tuned in. Face...

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Success Stories

  • Implementation... the Difference Between a Good Idea and a Good Bank Account
    One of the Dan Kennedy tenants that we really hold on to is his philosophy of, "If I'm thinking of you or your problems 3 times when I wake up and I'm not sleeping with you, it's time for you to go".
    - Suzanne Shafer
  • Appreciates Marketing Genius
    Appreciates marketing genius.
    - Russell Martino
  • GKIC Marketing Where GKIC Marketing Shouldn't Work... Personal Injury Law!

    About 8 years ago I was introduced to Dan Kennedy and his philosophy, tactics and strategies, it really changed my life.
    - Ben Glass