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The Secret To Retaining Customers For Life Through Writing

By: Dan Kennedy on: December 20th, 2014 1 Comment

“To attract more customers.” That is the number one reason I hear from business owners and entrepreneurs about why they think they need to learn to write better. When asked, a few might give a different answer such as “I want to attract more media attention,” but the majority want to know how to attract more customers, clients, patients, followers, donors, etc. That is fine, and certainly a good motivation [...]


Get 24,000 leads using this one strategy…

By: Dan Kennedy on: December 19th, 2014 2 Comments

In the past I wrote about the power of anonymous advertising. One notable example was of restaurateur, Ed Novak, who at the time owned The Broker Restaurant in Denver (he’s since sold to Jerry Fritzler who interestingly started out as a bus boy in the restaurant). Since beginning with $900 in capital over 40 years ago, Ed repeatedly flummoxed his competitors with strategies like free shrimp cocktails for all customers…a [...]


Creating Prosperity Regardless of the Economy

By: Lee Milteer on: December 17th, 2014 1 Comment

Everyone in our world thinks about money. If you aren’t doing well financially today, it is it definitely is NOT caused by a lack of opportunity. No matter what the media is saying, there are massive opportunities to reinvent yourself and your business to be profitable today. Yes, this means you might have to change directions, but so what? That is what smart people do! Life changes, businesses change, and [...]


Five Tips To Increase Your Conversions This Holiday Season

By: Dave Dee on: December 16th, 2014 1 Comment

We’re racing towards Christmas—FAST. There are a lot of shoppers that haven’t even STARTED their Christmas shopping. People are still trying to figure out that unique gift for that special someone or what to buy the person who “has everything.” There’s still plenty of buying to be done which translates into plenty of opportunities for you. But what if you don’t sell traditional gift type products or services? Could you [...]


The #1 Thing You Should Do If You Are Struggling To Make Sales Or Don’t Have Time

By: Dan Kennedy on: December 12th, 2014 2 Comments

Years ago, I discovered the #1 thing I should focus on in business:  making saleable things and selling them. And I can’t tell you how happy I am to have had that revelation early in life. Without it, I most certainly would have struggled to survive, let alone grow my business. Because one of the biggest problems that stop businesses from growing and also gets businesses quickly into trouble is [...]


The REAL Reasons That Your Sales Are Lower Than You Expect (Part One)

By: Dave Dee on: December 11th, 2014 1 Comment

“People are programmed to buy.” –Frank Kern About a week ago, an article in the National Retail Federation appeared that theorized three reasons why Black Friday shopping revenue was lower this year. The reasons cited to influence spending are focused mainly on things outside of a business owner’s control. These include retailers offering discounts much earlier, that the economy is improving, and that consumers are more savvy about spending. But [...]


How To Attract Customers Like It’s Black Friday All Year Long

By: Dave Dee on: December 9th, 2014 1 Comment

Whether the economy is good or bad, up or down, every year the holidays attract consumers ready and willing to spend money. It’s not surprising to see consumers spending a wad of cash without question. They splurge, are happy about spending money, and flock to retail stores and online without being persuaded to do so. In fact, in the U.S. it is not uncommon to hear about friends or family [...]


WARNING: If You Suffer From This, You May Never Get Wealthy

By: Dan Kennedy on: December 6th, 2014 2 Comments

The opposite of wealth attraction is wealth inhibition. Many people are so wealth-inhibited they never even think in terms of getting wealthy. Their thoughts are limited to buying a lottery ticket or fantasizing about some unknown and unexpected fortune being left to them in a will. But having said that, a lot of people do seriously try to figure out how to convert their knowledge, ability, time, energy, and effort [...]


Make Profits Appear Before Your Eyes With These 3 “Magic Tricks”

By: Dave Dee on: December 4th, 2014 2 Comments

There are a lot of similarities in magic and business. When I do a magic trick, people often tell me they always wanted to be a magician but don’t know how to go about it. Now that I do more business building than magic tricks, people tell me they want their business to be more successful, but are unsure of what they need to do to make it so. Some [...]


Four Things Renegade Millionaires Do To Live Life On Their Terms

By: Dan Kennedy on: December 2nd, 2014 6 Comments

What do all Renegade Millionaires have in common? They have some clear, strong ideas about how they want to live their lives. Most people do not. Most people actually give this very little thought. They let circumstances, situations and relationships dictate their life. Black Friday. Small business Saturday. Cyber Monday. Giving Tuesday. There are a lot of businesses that seem to put most of their energy and marketing efforts (and [...]