Free Articles

The Four Keys to Creating Big Breakthroughs

By: Dan Kennedy on: April 19th, 2014 1 Comment

I’ve been at this for 40 years, guiding entrepreneurs, sales professionals and others to exceptional levels of business, financial and personal achievement. Based on my experience and my up-close and personal work with an ever-growing ‘fraternity’ of first generation, from-scratch millionaires, multi-millionaires and 7-figure income earners, I’ve discovered a few things about big breakthroughs. We are operating in a challenging economic environment and an even more challenging attitudinal environment. However, [...]


Four Ways To Get People To Like, Know, Trust…And Buy From You

By: Darcy Juarez on: April 17th, 2014 3 Comments

“People buy people.” These three words have stuck with me… Since I first heard them from Nick Nanton, the nation’s leading expert of Personal Branding. During our 2014 Super Conference, Nick reiterated what you most likely have heard before–that people buy from people they like, know and trust. In today’s world it has never been truer. Our social culture has changed whom we admire, what we buy and how we [...]


One Of The Biggest Marketing Mistakes I See…3 Ways To Create Authority And Be a Big Fish!

By: Dave Dee on: April 15th, 2014 5 Comments

Last week a picture of a fountain centerpiece called “Colonel Crackers” from the opening of a world entrepreneurial crowd-funding festival in Jacksonville, Florida called One Spark made me think of one of the biggest marketing mistakes I see. The centerpiece, a giant, over-sized replica of a Goldfish Cracker swimming in a fountain inspires the question… Which is better? To be a big fish in a little pond or little fish [...]


How To Make This Tricky Part Of Your Business More Effective…

By: Darcy Juarez on: April 12th, 2014 4 Comments

Last week we talked a lot about the importance of making your customer feel like your business and your business alone is THE one for them. (See my article Dan Kennedy Warns: You can no longer afford to do this.) It’s a lot easier when you are face-to-face with someone because you can ask questions and give them personalized attention. However, to really grow your business, you have to be [...]


How To Harvest Wealth Versus Needing Income

By: Dan Kennedy on: April 10th, 2014 7 Comments

One of the lessons I learned slowly and painfully has to do with income vs. wealth. First, let’s clarify the difference between ‘income’ and ‘wealth.’ Entrepreneurs tend to focus more on the former than the latter. And many enjoy very high incomes for many years without ever converting any of it to wealth. Sales, profits, and income are all important, but none of them directly produce wealth. Wealth comes from [...]


Three Ways To Increase Leads, Response & Loyalty…

By: Darcy Juarez on: April 8th, 2014 7 Comments

At our GKIC SuperConference last month, I added a picture of three-time NFL Superbowl Champion Emmitt Smith to my celebrity photo collection. Of course, I’m not the only one who took a photo with Emmitt. Our Diamond Members also had their photo taken with Emmitt. And while many people would stick this in a photo album or share it with their friends on Facebook, smart entrepreneurs know this is a [...]


Do’s & Don’ts To Make Your Business Hot…And Keep It Hot All Year Round

By: Dave Dee on: April 5th, 2014 2 Comments

Last weekend I was in Dallas, Texas, where I’d been hearing all the exclusive, insider information from industry experts about how to get REAL results in REAL businesses. Early last Saturday, I too, did a presentation there at SuperConference.  My presentation was called “The Ultimate Marketing Machine – A ‘Soup to Nuts’ List Building And Sales Conversion System Revealed.”  For a very limited time (just three days) I’m making this [...]


The Hidden Secret To Higher Profits No One Talks About

By: Dave Dee on: April 3rd, 2014 3 Comments

I call it the “hidden secret.” Why? Because no one wants to talk about it….not even the gurus. I revealed what it was last Saturday at Super Conference. Here’s the thing… It does not matter what product or service you offer in the marketplace. It does not matter if you sell offline or online or using a hybrid of both. If you want to build a herd that will stay [...]


The top 7 marketing mistakes that could cause your business to fail…

By: Dave Dee on: April 2nd, 2014 4 Comments

In my opinion, most of the statistics and reasons stated about why businesses fail are wrong. Poor financial control, lack of capital, poor leadership, poor location, and poor economy are common reasons cited for business failure. Statistics usually benchmark business failure on whether they are still in business and how long they operated before closing.  However, struggling to survive or performing below an owner’s expectations also constitutes failure of some [...]


Dan Kennedy Warns: You can no longer afford to do this

By: Darcy Juarez on: March 31st, 2014 5 Comments

In case you didn’t know, each year at SuperConference Dan Kennedy gives a talk on his trend predictions. It’s uncanny how he seems to really nail what is happening and going to happen in the marketplace. Each year, people come back and say, “I wish I would have listened to Dan.” A few years back Dan Kennedy spoke on the Super Powers of Price Elasticity and that’s been worth ten’s [...]