Direct Response Marketing

The Secret To Retaining Customers For Life Through Writing

By: Dan Kennedy on: December 20th, 2014 3 Comments

“To attract more customers.” That is the number one reason I hear from business owners and entrepreneurs about why they think they need to learn to write better. When asked, a few might give a different answer such as “I want to attract more media attention,” but the majority want to know how to attract more customers, clients, patients, followers, donors, etc. That is fine, and certainly a good motivation to learn how to write[…]

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How To Attract Customers Like It’s Black Friday All Year Long

By: Dave Dee on: December 9th, 2014 1 Comment

Whether the economy is good or bad, up or down, every year the holidays attract consumers ready and willing to spend money. It’s not surprising to see consumers spending a wad of cash without question. They splurge, are happy about spending money, and flock to retail stores and online without being persuaded to do so. In fact, in the U.S. it is not uncommon to hear about friends or family who have made it an[…]

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Four Things Renegade Millionaires Do To Live Life On Their Terms

By: Dan Kennedy on: December 2nd, 2014 6 Comments

What do all Renegade Millionaires have in common? They have some clear, strong ideas about how they want to live their lives. Most people do not. Most people actually give this very little thought. They let circumstances, situations and relationships dictate their life. Black Friday. Small business Saturday. Cyber Monday. Giving Tuesday. There are a lot of businesses that seem to put most of their energy and marketing efforts (and dollars) into the holiday season.[…]

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3 Mistakes to Avoid if You Want To Sell $1,000,000+ of Information Products

By: admin on: November 4th, 2014 No Comments

In the past 12 months I’ve sold more than $1,000,000 of information in the form of my Celebrity Launchpad and Instant Local Celebrity Mentoring (group coaching) products, my New TV Power home-study kit, and my books Break Through Your Upper Limits on TV, What They Teach You at The Wharton Business School, and The Greatest Book of All Time. In the process, I’ve earned the GKIC Info-Marketer of The Year Award from my mentors Dan[…]

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The #1 Thing Holding You Back From 7-Figures

By: Dan Kennedy on: October 31st, 2014 7 Comments

Personally, I’ve never liked it. But I realized early on, it was irrelevant whether I liked it or not. The question wasn’t, “Did I like it?” The real question was “How much money did I want to make and how much freedom did I want?” Kind of like dieting and exercise, the question isn’t “do you like to exercise and eat right?” No the real question is do you like the alternative if you don’t[…]

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Discover 10 Customer-Getting, Sales-Boosting Tactics You Never New Existed

By: Dan Kennedy on: October 23rd, 2014 2 Comments

There’s a certain mindset in direct response marketing folks.  We are very results oriented.  We find it very difficult to just go out for a drive or go to the mall just to hang out and browse – we want a definite destination and at least an estimated time of arrival and we go to the mall to find and buy something. Most direct response marketers can’t watch a sports telecast unless they’ve wagered on[…]

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Four Questions The Book Of The Month Club Founder Used To Strengthen His Marketing

By: Dan Kennedy on: October 22nd, 2014 4 Comments

Direct Response Advertising Executive Maxwell Sackheim was a creative thinker that challenged every ad to ensure he would get the best results possible. His success is a significant example of what can be generated when you build on your successes and strive to make your ads the best they can be. Max was a founder of the Book-of-the-Month Club, the nation’s first direct-mail book club. Book-of-the-Month Club, which offered a new book to members each[…]

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Four steps to discover if you should be paid for something you are giving away FREE

By: Dave Dee on: October 17th, 2014 2 Comments

 “Chances are you are giving away a potential information product for free when people would gladly give you money for it.” –Dan Kennedy Recently, I came across a rant by a well-respected, knowledgeable, and experienced professional marketer. He was upset because people kept asking (and expecting) him to answer questions for free. When he suggested they purchase his book which contained the answers they were asking, some were offended. He made the point that we[…]

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Ultimate Marketing Funnel Revealed

By: Dave Dee on: August 26th, 2014 2 Comments

Click Here To Get The Free Training “The Ultimate Marketing Funnel” On Thursday! P.S.– Get “The 10 Rules to Transforming Your Small Business into an Infinitely More Powerful Direct Response Marketing Business” for FREE. Click here to claim your customer-getting, sales-boosting tactics. Ultimate Marketing Funnel Revealed was last modified: September 9th, 2015 by Dave Dee

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One of the biggest money-making super-powers

By: Dan Kennedy on: August 24th, 2014 1 Comment

Dan Kennedy here. I wanted to let you know that I just did a special call with Dave Dee about something vitally important… You see ever since I spent the other day with you, the questions I’ve been receiving have made it abundantly clear to me that there is a critical piece of information missing. It concerns one of the biggest money-making super-powers you’ll ever learn. Because once you “get it,” you’ll make a major[…]

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