Sales Tips & Techniques

The Number #1 Job of Selling

By: Dan Kennedy on: February 13th, 2015 9 Comments

When it comes to the task of selling, many miss the mark on what’s truly Job #1. To do so is to court disaster. A key foundational element is absolute clarity on what your job is if you are engaged in selling. And most people, I think, are not really clear about what that job is and here’s some of the ways they’re not clear. FIRST:  Having Moral Ambiguity About Selling One is moral ambiguity.[…]


The #1 Skill That Will Create the MOST Value to Your Business…

By: Dave Dee on: February 7th, 2015 4 Comments

There is ONE skill that every business owner/entrepreneur needs to develop in order to create the most long term value for his or her business. And no, it isn’t accounting, technical know-how, or even the best way to use Social Media…  it’s actually much simpler:  COPYWRITING And if the basic notion of writing a sales letter sends shivers down your spine like fingernails scraping a blackboard – relax. You know your business better than anyone[…]


The five types of sales funnels you need to create “income at will”

By: Dan Kennedy on: January 23rd, 2015 4 Comments

A few months ago, a business with a list well over a hundred thousand strong launched a campaign that was a total bust. Their list is highly targeted. They did a lot of research and spent a good deal of time creating an avatar of their ideal client. Their demographic is one where there is disposable income waiting to be snatched up. Their open rate and click-through rate was high. The copy was good and[…]


Make Profits Appear Before Your Eyes With These 3 “Magic Tricks”

By: Dave Dee on: December 4th, 2014 2 Comments

There are a lot of similarities in magic and business. (Tweet this!) When I do a magic trick, people often tell me they always wanted to be a magician but don’t know how to go about it. Now that I do more business building than magic tricks, people tell me they want their business to be more successful, but are unsure of what they need to do to make it so. Some other similarities… People[…]


Nothing Can Help You Sell More, Sell More Efficiently And Sell Faster Than This

By: Dan Kennedy on: November 7th, 2014 10 Comments

When it all comes together, there’s no more efficient way to make money than with One-To-Many selling. For one of my clients, I took a one-to-one selling model that is almost a religion in their industry, replaced it with a one-to-many group meeting strategy. This new one-to-many strategy produced $12-million in front-end revenue plus over $20-million of annualized back-end revenue in one fourth the time ordinarily required. Adding or converting to one-to-many selling can be[…]


3 Mistakes to Avoid if You Want To Sell $1,000,000+ of Information Products

By: admin on: November 4th, 2014 No Comments

In the past 12 months I’ve sold more than $1,000,000 of information in the form of my Celebrity Launchpad and Instant Local Celebrity Mentoring (group coaching) products, my New TV Power home-study kit, and my books Break Through Your Upper Limits on TV, What They Teach You at The Wharton Business School, and The Greatest Book of All Time. In the process, I’ve earned the GKIC Info-Marketer of The Year Award from my mentors Dan[…]


Five Mistakes To Avoid If You Want To Be a High-Paid Coach or Consultant

By: Dan Kennedy on: October 25th, 2014 3 Comments

One of the top ways I know to leverage your time and replace a lot of manual labor so you can often double (or more) your business income is by adding consulting or coaching. Personally, I’ve made extraordinary profits by consulting. And I’ve taught hundreds of others to do the same. As an example, consider Dr. Tom Orent. In 1997, Tom found his dental practice, career and even his home in jeopardy. He put himself[…]


One Of The Fastest Ways To Build Rapport…And Sell Something

By: Dave Dee on: October 7th, 2014 3 Comments

Have you been watching Success Expert, Brian Tracy’s free training videos? I have. And if you want to become the best in your field—and receive all the money that comes with it, then I highly recommend you check them out here. In his most recent video, Brian talks about three ways to build rapport (and the seven mistakes to avoid when doing so.) In Dan Kennedy’s GameChanger DNA System, Dan talks about the importance of[…]


How To Make Closing The Sale The Easiest Part Of Selling

By: Dan Kennedy on: October 3rd, 2014 4 Comments

Long, long ago, I realized I needed to get good at selling. A good portion of your financial success rests on being able to maximize your marketing by turning the leads you get from said marketing into paying customers, clients or patients. Realizing this, I got really good at selling. Very early in my selling career, I learned, mastered and used “hard sell” and very manipulative closing tactics. For those of you who hate selling,[…]


Three “FATAL” Sales Flaws You’re Probably Making Today

By: Dave Dee on: September 25th, 2014 4 Comments

In today’s podcast Dave Dee interviews Sales Director Extraordinaire Nick Loise and they talk about… Why “Old School” sales tactics just don’t work and what to do about How most people are leaving a lot of money on the table by refusing to learn on key skill One thing that can instantly kill any trust you’ve established The one skill that makes cosmetic surgeon, Dr. Charlie Martin, one of the most highly paid surgeons in[…]