Getting Into The Winner’s Circle Through “Blood, Sweat And Beards”

By: Dan Kennedy on: November 1st, 2013 7 Comments

Several of the Red Sox best known players swore off shaving until they won the World Series…making way for beard-yanking rituals after a big hit and “Fear The Beard” headlines.

In the world of baseball, it’s just one more crazy superstition and a way for Red Sox supporters to bond.

Baseball players have been known to be notoriously superstitious throughout the years.  Many feel it gives them more luck and a better chance to win. For instance, Atlanta Braves Elliot Johnson must have a piece of Super Bubble grape-flavored gum in his mouth when he’s on defense. When his team bats, he gets rid of the grape gum and exchanges it for watermelon-flavored gum.

Cardinals Relief pitcher, Randy Choate must have everything around him cleaned up before he can begin to pitch. If a napkin blows near him on the mound when he pitches, he’ll come off the mound, pick up the napkin and stick it in his pocket before continuing.  He has other routines he follows as well…such as never picking up the ball off the dirt when he comes out to the mound. If it’s in the dirt, he has to kick it into the grass and then pick it up.

Of course, superstitions aren’t the only thing that people believe attributes to success…

You’ll also hear people attribute success to “having good genes,” “having athleticism,” “blessed with talent” or “got lucky.”

This happens in business too.

Not so much superstitions, but the idea that people are successful for no real reason. They were in the right place at the right time. They have the right degree. There was no work involved—it just “happened.”

But the truth is success comes from something else. Something most people don’t want to hear.

Frankly, I’m puzzled by it and even slightly troubled by this trend.

Anybody who thinks these people got there by luck or because they were blessed or because they are talented or smart or consistently execute some superstitious ritual…just isn’t paying attention.

They got there because of hard work.

If you look at our GKIC Marketer of the Year winners or at the top earning GKIC members, you would see they took a lot of action and implemented a load of campaigns and systems in order to earn that distinction.

Same goes for all successful people.  Donald Trump, for instance, starts his day at 5:00 am. He works all day, goes home for dinner and is back out every night to attend some social function. In between, he’s doing interviews, on TV, hyping books, and giving speeches.

And here’s the good news out of all this – if you’re willing to put the work in, anyone can be successful.

So there are three things about work you need to know.

First, you have to be consistent. What I mean by that is that you have to keep showing up. In a way it’s similar to getting and staying in shape.  If it takes you three months to lose say 15 pounds, your work isn’t over.  You have to keep exercising. You can’t just stop or you’re going to gain back the weight.

Michael Jordan, considered by many to be the greatest basketball player of all time, has an incredible work ethic. When told to take a break, he would continue working on his game. In shootarounds he would arrive earlier than everyone else and stay later. He had the reputation for working harder than anyone else. For example, he’d arrive way before tip-off on game days to shoot free-throws and practice immediately after a loss.

Hard work isn’t something that comes naturally. You have to train yourself. Obviously it is easier to procrastinate and put off doing something until the opportunity has passed. But behind every successful person is someone who has trained himself to work hard.

Former British Prime Minister, the late Margaret Thatcher once  said, “I do not know anyone who has got to the top without hard work. That is the recipe. It will not always get you to the top, but it should get you pretty near.”

So you’ve got to do the work. (Tweet this!)

The second thing is that it’s a good idea to find something that sort of blurs the line between work and play.  In other words, love what you do.

If you don’t lose track of time during the day, if your days don’t fly effortlessly by – you’re probably in the wrong business.  Most everyone has had the type of job where you count down the hours, minutes and seconds until your shift is over.

That’s no way to spend the bulk of your day.  So if you don’t love what you do, put a plan together today to implement positive change in your life.

The third thing about work is you’ve got to work smart, not dumb. One of the obvious ways to do this (that most don’t do) is to work without interruption. You’ve got to work without looking at your text messages or answering your phone every time it rings or checking your email every five minutes. You’ve got to control your work environment.  Don’t let it control you.

The beards may have contributed to the fun, but the truth is the Red Sox got to the World Series through good old fashioned blood, sweat and tears. And if you too want to be the winner, you’ll have to stop making excuses and do it the same way—through consistently doing the work.

**What’s HOT at GKIC This Week** One of the reasons that people misinterpret what it really takes to be successful is because often super achievers make it look so easy.

There’s a Nike ad in which Michael Jordan says:

“Maybe it was my own fault. Maybe I lead you to believe it was easy when it wasn’t. Maybe I made you think my highlights started at the free throw line and not in the gym. Maybe I made you think that every shot I took was a game winner. That my game was built on flash and not fire. Maybe it’s my fault that you didn’t see that failure game me strength, that my pain was my motivation. Maybe I lead you to believe that basketball was a God-given gift and not something that I worked for every single day of my life. Maybe I destroyed the game. Or maybe…you’re just making excuses.”

P.S. – Get “The 10 Rules to Transforming Your Small Business into an Infinitely More Powerful Direct Response Marketing Business” for FREE. Click here to claim your customer-getting, sales-boosting tactics.

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    Dan Kennedy is internationally recognized as the 'Millionaire Maker,' helping people in just about every category of business turn their ideas into fortunes. Dan's "No B.S." approach is refreshing amidst a world of small business marketing hype and enriches those who act on his advice. For more money-making marketing tips, tactics and strategies, go to

    7 Responses

    1. Marion Lynn Connell says:

      I’ve always liked the posts coming from you guys are GKIC., especially this onw. It may be because i actually had time to leisurely read it all the way thru. I hope the next time i have time i can find and read the 7 things highly oroductive people do differently.

    2. Love your insights. Its always great to hear from a seasoned pro that tells it as it really is.

      Your books are amongst my top favourite marketing books of all time, right up there with Ogilvy and Caples. Many thanks!

    3. Jay says:

      Thanks Lots.

    4. Ray Schmitz says:

      Agreed. Doing the work is key. Thank you.

    5. Eyram says:

      Who says success is easy. But it is not the hard work per sey. It is the hard work done in a smart way.

    6. Tasha says:

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    7. John Thomas says:

      Interesting post!

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