Posts Tagged ‘customer interest’

Avoid the “Monkey See, Monkey Do” Mentality in Your Small Business Marketing

By: Dan Kennedy on: October 8th, 2009 17 Comments

For years I’ve puzzled over – and never cease puzzling over – how people can have ‘the ways of success’ shown to them, visible to their naked eye, even pushed into their faces, and be told the principles behind what they are seeing, and still not copycat it, not do it, or even perversely do the opposite. I’m a very open book – and I answer just about any and every question asked of me.[…]