Posts Tagged ‘Darcy Juarez’

The Secret Profit-Boosting Tip From The Boring Store

By: Darcy Juarez on: January 9th, 2014 2 Comments

“The Boring Store” in Chicago is anything but… With its bright orange awning and illustration of a private detective pushing a shopping cart, it is Chicago’s only “Secret Agent Supply Store.” With grappling hooks, secret decoders and glasses with rear-view mirrors, they have everything you need to be a spy. But what The Boring Store really serves as is a front for a non-profit writing and tutoring center, 826CHI. The center uses the proceeds from[…]


The 7 Critical Marketing Areas You Need To Have In Place To Be Successful

By: Darcy Juarez on: January 4th, 2014 8 Comments

In business, there are 7 critical areas of marketing every business must have in place. Think of it as your “Wheel of Marketing.” And in order to have your business run smoother, be less stressful, less time-consuming and excel faster, you must have all the spokes in place and balanced. We determined the spokes of our “Wheel of Marketing” from working with Dan Kennedy and our millionaire and multi-millionaire entrepreneur GKIC members. Through our members[…]


How I Ended Up In The Top 2 Percent…And How You Can Too

By: Darcy Juarez on: December 28th, 2013 1 Comment

Besides marketing, one of the things I enjoy doing is coaching women’s volleyball at a local university. I began coaching after I was a four-year letter winner and scholarship player as a member of the Redbirds volleyball team at Illinois State University. Not to “toot my horn,” but according to CBS news Money Watch, only about two percent of high school students win sports scholarships every year at NCAA colleges and universities. And while I’m[…]


Six Sales Lessons From Smart Phones

By: Darcy Juarez on: December 17th, 2013 7 Comments

Recently a friend of mine took her 79 year old parents to buy their first smart phone. Having purchased their last cell phone more than a few years ago, they were shocked by the price. Expecting to pay under $100, they quickly found that instead these phones were closer to $200 and up. Their first reaction was to ask for the cheapest phone they offered. Sensing their shock, the sales woman showed them the lowest[…]


Shocking. Over 50% Of Small Businesses Don’t Do This…And Why YOU Must.

By: Darcy Juarez on: December 10th, 2013 5 Comments

A few days go as I was leaving work, I pulled out my iPhone to search for a local shop to buy a bottle of wine. I quickly found a website that listed locally owned and run specialty wine shops. With an interactive map, I could see where these shops were located and then click on “pins” on the map to see more about each shop. As I viewed the list, I found myself, rightly[…]


Five Things You Can Learn From Olympians About Winning In Your Market

By: Darcy Juarez on: November 19th, 2013 4 Comments

Have you noticed all the commercials with Olympic athletes lately? With the February 2014 Winter Olympics approaching, commercials featuring Sochi-destined athletes  have ramped up. But you might have noticed that, even though there are a lot of extremely talented Olympian athletes, most of them are never mentioned. The ads pretty much only feature gold medalists. Why? Because people like to be associated with people and things that are number one, so winners tend to get[…]


Three Ways To Show Up Like No One Else

By: Darcy Juarez on: November 12th, 2013 5 Comments

This past weekend at Info-SUMMIT, marketers’ extraordinaire Jimmy Vee and Travis Miller walked on stage in matching three piece suits with pink bow ties. (Check it out…click here) There was no question that they stood out and made a memorable impression. As marketers, getting attention…standing out…making a lasting impression…are all things we must strive to do. In fact, that was a common theme throughout the weekend—how to grab eyeballs in an ever-increasing distraction ridden world.[…]


Use This Simple Free Google+ Tool To Connect, Monetize & Create Buzz

By: Darcy Juarez on: November 5th, 2013 2 Comments

Are you an early adopter? Do you want to get the jump on your competition in regards to one of the niftiest new (and free) marketing tools available today? Google Hangouts is a extremely powerful tool offered by Google+ that allows you to have a live group conversation using your webcam. It’s kind of like video conferencing (or Skype) meets a webinar, but you can video chat with multiple users instead of just one. Plus[…]


What This Crazy World Series Can Teach You About Becoming An Instant Hit

By: Darcy Juarez on: October 29th, 2013 3 Comments

This past weekend the “water cooler” talk has hit a record high for the World Series. Even if your team didn’t make it to the World Series this year, (my Cubs didn’t,) my guess is you’ve at least heard something about the crazy endings to games 3 & 4.  You might have even been curious enough about what you heard to find a replay of the “first walk-off interference play” that lead the Cardinals to[…]


Four Ways To Improve Your “Money-Luck…”

By: Darcy Juarez on: October 22nd, 2013 5 Comments

“Having money-luck.” Recently, a friend of mine used those words to describe a person she knew when she was growing up. “He was the luckiest person I’ve ever met. He was always coming into money. He’d buy a lottery ticket and win. He’d go to the track and win. He’d go out to eat and they’d give him a free appetizer. It didn’t matter where we went, I was always witnessing and hearing stories about[…]