Posts Tagged ‘how to market’

READ THIS If You Want More For Your Life

By: Dan Kennedy on: December 20th, 2012 17 Comments

This time of year, where I am, it’s a good time to catch up on some reading… Inside, by the fireplace, while outside, cold winds wail and snow swirls. I have a relatively large library with thousands of books. Here are some of the books in my permanent and/or current reference libraries that I consider among the most valuable and valued. I believe working your way through this list will transform your life in ways[…]


Slay The Dragons In Your Business

By: Dave Dee on: December 13th, 2012 11 Comments

Tomorrow the movie The Hobbit: An Unexpected Journey opens in theaters. Based on J. R. R. Tolkien’s fantasy novel The Hobbit, the movie is basically about killing dragons and finding treasures. (Great metaphor for business, wouldn’t you agree?) There’s been a lot of hype and excitement surrounding the movie, so let’s dig deeper and see what you can use to slay the dragons in your business.  For instance, things like how to sell more and[…]


Three Ways To Offset The Fiscal Cliff

By: Darcy Juarez on: December 6th, 2012 2 Comments

With the end of the year looming, U.S. government officials don’t appear to be any closer to a resolution for the pending “fiscal cliff.” Falling off the cliff would most likely mean a recession according to some economists. What happens then? A more dramatic version and acceleration of what’s already happening: the middle shrinks. People still buy necessities, but the middle freezes up, afraid to spend discretionary money. Even on necessities, Dan Kennedy says, speaking[…]


Four tips from Kris Kringle’s spreadsheet…

By: Dave Dee on: December 4th, 2012 6 Comments

At home in Atlanta, the holiday festivities are in high gear… From the great tree lighting in Lenox Square to concerts, events leading up to the Chick-fil-A Bowl, ice-skating, Santa appearances and shopping …it seems everyone is full steam ahead. Of course there’s a lot to do personally too—right? Present-shopping for family and friends, gift-wrapping, tree-trimming, holiday card writing and mailing, house-decorating, holiday meal-planning and making, cookie baking and on and on… There is a[…]


Fill This Gaping Hole In Your Persuasion Strategy Immediately…

By: Dan Kennedy on: November 20th, 2012 6 Comments

The beginning of this month during GKIC’s INFO-Summit, I had the opportunity to present insights on copywriting alongside ‘master of dark arts copywriting extraordinaire’ and fellow grizzled veteran of many wars, John Carlton. John worked with Sir Gary Halbert, Prince of Print, intimately, for many years, thus earning a Purple Heart and a grand collection of stories; most not suitable for public telling. Carlton is a renaissance man, rich with life experience and right up[…]


“Fall Forward Faster” A Tip To Make Your Business the Most Successful It Can Be!

By: Dave Dee on: November 13th, 2012 3 Comments

I just got back from Opryland Hotel in Nashville where we held INFO-Summit 2012 … There was so much great information flying around that it would be easy for attendees to go home and put their info in a drawer…and wait until they have some free time to put the new ideas they’ve learned into action …especially with the holidays just around the corner. It’s a common occurrence. You mean to do something with the[…]


How to transform your life (and your bank account) with what you already know

By: Darcy Juarez on: November 8th, 2012 5 Comments

Yesterday I arrived in Nashville for what promises to be the best INFO-Summit GKIC has ever held. I know, I know. You’ve heard that before. But the reason why I say it with such confidence is I’ve never seen so many big hitters from the information marketing world in one place before. Picture bumping elbows with Rich Schefren, Alex Mandossian, Ali Brown, Dave VanHoose, Yanik Silver, Dave Dee and Vince Palko. Imagine having a conversation[…]


How to guarantee victory in your advertising campaign…

By: Dave Dee on: November 6th, 2012 9 Comments

Today people head to the polls in the U.S.A. to decide who will be our next president. Over the past few days, candidates have displayed a mannerism that the most successful entrepreneurs use to chart their course to business victory. It’s something you’ll need if you intend to unseat your competition. Fight off feelings of being overwhelmed and eliminate chaos. And lead yourself and your business to the transformation, quality of life, wealth and victory[…]


The Best And Most Profitable Business Ever Devised

By: Dan Kennedy on: November 1st, 2012 9 Comments

On Tuesday, Walt Disney CEO Bob Iger discussed some of the reasoning behind the purchase of Lucasfilm Ltd., the film company behind Star Wars. He said that the Star Wars films have “more than 17,000 characters inhabiting several thousand planets and spans 20,000 years” – giving “infinite inspiration and opportunities” for Disney artists to work with. When you look at your life, interests and business, you’ll discover that you too have a lot of inspirations[…]


A Checklist To Maximize Your Wealth

By: Darcy Juarez on: October 30th, 2012 4 Comments

With Halloween just around the corner, I can’t help but think about the schemes kids come up with for getting the most candy… Such as plotting your route to make sure you hit the houses that give out the best and most candy or going to a neighborhood with smaller yards so you can “hit” more houses. I’ve even heard of people changing into a second costume so they can go to the same houses[…]