Posts Tagged ‘marketing principles’

The Secret To Olympic Records, Business Success And Other Big Wins

By: Dan Kennedy on: August 8th, 2012 3 Comments

Last week, U.S. swimmer Michael Phelps became the most decorated Olympian of all time. Earning his 19th Olympic medal with a win in the men’s 4×200-meter freestyle relay. Although he’s having a great Olympics, it’s not as great as he could have been enjoying. In fact, he’s fallen short of many people’s expectations, including his own. It’s a good lesson in what it takes to reach the success you desire. For Phelps, his problems began[…]