Posts Tagged ‘marketing to the affluent’

This Growing Segment Offers New Opportunities For Small Business Owners

By: Dave Dee on: June 30th, 2013 4 Comments

“Don’t hate them because their rich.” That is the name of an article written by Daniel Gross that appeared in New York Magazine recently. Gross writes that while residents of New York used to be able to ignore them, the population of the super-rich has grown so large that  it is no longer possible. Citing signs of the times, he says the average two bedroom apartment now costs $1.2 million. A new building going up[…]

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Fill This Gaping Hole In Your Persuasion Strategy Immediately…

By: Dan Kennedy on: November 20th, 2012 6 Comments

The beginning of this month during GKIC’s INFO-Summit, I had the opportunity to present insights on copywriting alongside ‘master of dark arts copywriting extraordinaire’ and fellow grizzled veteran of many wars, John Carlton. John worked with Sir Gary Halbert, Prince of Print, intimately, for many years, thus earning a Purple Heart and a grand collection of stories; most not suitable for public telling. Carlton is a renaissance man, rich with life experience and right up[…]

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A Checklist To Maximize Your Wealth

By: Darcy Juarez on: October 30th, 2012 4 Comments

With Halloween just around the corner, I can’t help but think about the schemes kids come up with for getting the most candy… Such as plotting your route to make sure you hit the houses that give out the best and most candy or going to a neighborhood with smaller yards so you can “hit” more houses. I’ve even heard of people changing into a second costume so they can go to the same houses[…]

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The Truth About Converting Customers And Four Tips To Make It Easier

By: Dave Dee on: September 25th, 2012 2 Comments

Last week at the Fast Implementation Boot Camp, GKIC members left excited because of the proven “ready-to-go” marketing processes they now have for their businesses. It’s one of my favorite events because the change we see in businesses after they attend is so dramatic… Like Walter Bergeron, our 2012 co-Marketer of the Year winner, who attended the Fast Implementation Boot Camp one year ago in September of 2011. Walter went home and mailed out a[…]

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