Posts Tagged ‘postcard’

How Gene Simmons Can Put Your Small Business Marketing On Autopilot

By: Bill Glazer on: September 17th, 2009 9 Comments

Celebrity P-O-W-E-R! I first learned about the power of celebrity from Dan, but I really didn’t fully embrace it until I saw it with my own eyes. Dan has often used his client, Guthy-Renker, as an example of how they have become the ‘top dog’ in the infomercial world by using famous celebrities such as Victoria Principal, Jessica Simpson, and Sean John (a.k.a. P-Diddy). Why is a celebrity so powerful? Think about it. What happens[…]

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How to Use Two Simple Words to Immediately Get More Money Out of Every Customer

By: Bill Glazer on: August 22nd, 2009 6 Comments

What small business marketing technique, that is only two simple words, can get you more money? It’s simply…saying “Thank you”. I bet you might be thinking, “Saying thank you to our customers for their business is not any big secret. What are you trying to pull here?” Ah…just hold your horses and I think you’ll see how wonderful this technique can be. Most people will make some kind of thank you gesture to their clients[…]

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