Creating offers

Creating A Killer Offer

By: Wil Beyers on: November 8th, 2016 1 Comment

You should already have in mind your ideal customer. A picture of the kind of person that you want your marketing efforts to attract. Now you’re ready to dig in deeply to figure out exactly what it is you’re going to offer them… Now what you offer them is NOT the same thing as what your business does. This is a KEY distinction. For example, you may run a Pizza shop. You make pizzas. But[…]

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