Attention: Anyone who wants customers for life using my Ultimate Blueprint Strategies
“Discover My #1 Copywriting Secret Most Marketers Will NEVER Know That Has Allowed Me To Keep Customers For DECADES…
….And How YOU Can Use This To Double, Triple, Or Even Quadruple Customer Loyalty (Not To Mention Your Income!)”
These Copywriting Secrets Go Way Beyond “Pretty Headlines,” “Killer Openers,” And “Awesome Closes.” This Is The Stuff You MUST HAVE If You Want A Long-Term Sustainable Business.
Seriously, This Is Like Forming A 12-Foot Barbed-Wire Security Fence Around Your Customers Where NO Competitor Can Reach Them…So They Can Give You Money Over And Over Again.
Dear Renegade Marketer,
If you’re looking to discover how to get your customers to give you money over and over again…
…then this message will cut to the chase and give you the answers you’re looking for.
Because I’m going to reveal the untold specific strategies for KEEPING a customer for YEARS to come…and transforming them into your raving fans.
Imagine this: Being able to send out 1 email and have a flood of orders crash into your bank account…
Or not having to worry about where your business is going to be 5…10…15 years from now…and KNOW your customers are going to stick with you.
That’s what my top clients and I have been enjoying for years. That’s because we’ve been employing a CRITICAL copywriting concept you won’t find in hardly ANY course out there.
This Is The “Secret Sauce”
To Keeping Customers For LIFE
Here’s the deal: You’d be hard-pressed to find any other business or “guru” whose customers have “hung around” as long as mine.
Most customers in other businesses get “tired” after 1-2 years…and then move on to the next business or “guru” …
…Whereas I’ve had customers who have spent $10,000, $25,000, $50,000, even $100,000 with me…some over a span of 15+ years.
If you go to any SuperConference, Info-SUMMIT, or any of my local events in Cleveland, you’ll find “lifers” who have been with me for a LONG time.
Now I don’t say this to brag. I just mention this because…well…I know a thing or two about getting and retaining customers.
And I know for sure that….
Retaining Long-Term Customers For
Many Years Has Absolutely NOTHING To Do With Product/Service Quality
Listen: If I were just to rely on the quality of my content that I present at seminars, the GKIC newsletter, and my products…then I’d be lucky to keep a customer for 1-2 years.
It’s not that my material stinks. Far from it.
The REAL reason I have had loyal customers buy from me again and again is because I implement one big secret in my business that 99% of businesses either ignore…or are totally ignorant about…
…and that’s the fact that I make sure marketing is PERSONALITY-Driven.
You see, most of my customers…perhaps you too…can rattle off 5-6 things about me off the top of your head.
Perhaps you might know I own racehorses. Or I hate it when people talk on their cellphones in public. OR that I have a No B.S. “tell-it-like-it-is” style that can be downright offensive to people.
Well, there’s a darn GOOD reason why you know this. That’s because I made sure you knew this about me in my marketing, my SuperConferences, and my arsenal of 13 “NO B.S.” books.
Listen up: The worst thing you can do is be “Vanilla” in your business. You know, just be a regular “John” or Jane Doe” who just sells a widget…
…and expect customers to come back over and over again because of great service…or “amazing” content.
You’ve gotta show your personality. Otherwise, you’re just another “ho-hum” marketer who doesn’t stand out…and your customers will go elsewhere when they get bored with you.
Your HERD Is The Most Important
Asset You’ll Have…And This Is How You
Round ‘Em Up And Keep ‘Em
Now some people bristle when I compare customers to cattle…as if it’s a demeaning term. But in reality, it’s a very good analogy.
Think about it. A herd of cattle usually roams in packs, and are usually held in with a fence to keep them contained.
Let the fence loose, and the cattle will scatter around the field until they’re off to greener pastures.
This letter is all about creating…AND keeping a fence around your herd. In other words, Customers who give you money over and over again…
…and would NEVER leave you…even if a competitor with better “material” or a better “service” comes along and threatens to steal your herd.
The BIGGEST Mistake You Can Make As
A Renegade Business Owner (This is HUGE):
I see this all the time. People think their biggest and most valuable asset is their eBook, their “widget,” and their intellectual property.
Newsflash: All that can be taken away from you faster than an EF5 tornado flattening a wooden shed.
Patents can be copied, and someone else can come along and create a better “thing.”
You absolutely NEED this if you want to be in business 5 years, 10 years, and 15 years from now.
Otherwise, your customers will have a 1-3 year lifespan at best. And you constantly have to keep working and working to get more CUSTOMERS into your pipeline.
And you know how it goes. It’s getting harder and harder to get customers every day…and every year.
Advertising costs have gone up greatly in the past five years. Customers are more fickle. And each person has many options when it comes to whom to do business with.
But guess what? There’s only one YOU. And it is absolutely CRITICAL to implement personality-based marketing in your own business.
It doesn’t matter if you’re manufacturing buggy-whips, creating eBooks about underwater basket weaving, or helping men in the United States marry Russian brides.
“But Dan, My Business Is Different!”
Baloney. I get that over and over again.
If your bottom line depends on attracting MORE customers or clients…and KEEPING them so they’ll do business with you over and over again…then this IS for you.
And last I checked, this covers 99.99% of businesses.
So you simply cannot ignore this message and think you can just “get by” and listen to your peers in your industry and follow “how things are done around here.”
HUGE Mistake. That’s like shooting yourself in your left foot with a 9mm before running a 100-meter race. It’s going to be EXTREMELY painful…and make you hobble the whole way.
In fact, personality in copy is SO important that I gave a two hour presentation on the subject.
And this time around I decided to do something a little different…and MUCH more advanced than the typical copywriting instruction:
This Ain’t About Writing “Sexy” Headlines,
Penetrating Bullets, And Killer Closes…Far From It
This is an extremely advanced Internet marketing concept I’ve only shared with my personal one-on-one clients who pay me up to $100,000 for a sales letter.
It’s about how you communicate to your prospects and customers…so they’ll bond with you…and NEVER “bolt” for another marketer.
This can be done through postcards, newsletters, emails, articles, and direct mail…NOT just sales letters.
In other words, this is how you “fence” in your herd. What you do with them after they’ve bought from you and become a customer. And how to communicate so they’ll KEEP buying from you…over and over again.
Think about it: You’ve already spent tons of time and money to GET that customer….
Why have that time and money get flushed down the toilet when they end up leaving “your world” for other marketers—leaving you to spend MORE money to replace them…
…So, by golly…you better do your hardest to KEEP them.
Now, I simply wasn’t going to share this in a free report or newsletter. I like to give value to people…don’t get me wrong…but I wanted people to have some “Skin in the game”…this time around.
So, I decided to choose one of my expensive seminars to present what I’ve NEVER revealed before—at least not to the general public.
Here’s the key to creating customers for life and earning a terrific income:
How To Create
Personality in Copy
The Untold Secret To Creating…And Keeping
Customers For Life With The Power Of Your Words.
How To Create Personality in Copy is your ultimate blueprint for creating…and keeping…customers so they’ll keep buying from you again and again.
Listen: It’s a LOT of work to get a customer. I should know…after flying from city to city in cramped airplanes early in my speaking career…so I could get new customers.
And, in How To Create Personality In Copy, I outlined my foolproof blueprint to KEEPING those customers long-term…
…And when I say “long-term”…I mean 10, 15, even 20 years from now.
OK Dan, I’m SOLD. I Want To Claim
‘How To Create Personality In Copy’ Now
I share with you several of my best formulas and techniques regarding what to say to your customers in your copy, your emails, your postcards, your newsletter, and ANY other way you communicate with your customers.
Fair Warning: This is NOT a “how to write copy” course. I don’t go into how to write a perfect opening…nor do I cover how to write mouth-watering bullets.
So if you’re looking for this, then I suggest you check out my other courses that go into the “nuts and bolts” of copy.
This is an ADVANCED course on how to bond with your customer that goes BEYOND pretty headlines with power words, and subheads that grab your attention.
This is THE secret to having a lasting business that sustains itself over time. And not a “run of the mill” operation where you’ll be out of business in 2-3 years after your customer vanishes like a David Copperfield magic trick.
You’ll get the entire two hour audio…accompanied by the transcripts…AND all my presentation slides. It’s just as if you were there…LIVE…watching me go through these business-enhancing tips.
Here’s Just SOME Of The Client-
And Customer-Sticking Strategies I Cover:
- The way you should REALLY think of your information business—this will put you ahead of 99% of your competitors…and the #1 reason I’m still “alive and kicking” after all these years. (23:20)
- The 4 different types of stories you should use about yourself to get prospects and customers to BOND with you and trust you—and as you know, the more they’ll like you, the more often they’ll buy. (31:30)
- 12 examples of “personality in copy” from every industry…from mortgage brokers, real estate…even radio (You should be able to fit in to at least ONE of these!). (52:34)
- The 2 things you need to do in order to communicate with your audience (HINT: it’s not just “teach” free stuff…forget about that!). (56:32)
- What you can learn from Oprah when it comes to having a herd of fans that follow everything you say over and over again—follow this example, and you’re all set. (59:32)
- Why it’s important to REPEL customers…and ATTRACT them at the same time. You could literally save yourself a LOT of heartache and despair if you do this. (62:24)
- The way you need to write if you want to attract customers—and KEEP them like a magnet attracts iron filings. (68:34)
- The secret of “character-crafting” and how this makes you the “guru” in your prospect’s minds (this is THE key to making your customers look forward to all your messages). (71:34)
- How to write your copy so you reveal your back story in 4-5 sentences (this is the secret for telling a story WITHOUT taking 23 pages to do it). (72:45)
- Why perfectionism can HURT you in your business (Dumb marketers don’t do this—and it can ruin your chances of having a sustainable, long-lasting business). (80:34)
- How you can take everyday stories and make them useful in your market. This is the key to making your customer bond with you—and stick out in their minds. (89:23)
- How I used the power of the parable to create ideas that stick in your customer’s minds (this is the key to gaining influence in your market…AND your customers) (91:62)
- 4 techniques you use to write copy so your customers and clients will bond with you (Don’t worry, this isn’t like writing like Stephen King…or Ernest Hemingway…it’s actually pretty easy). (95:43)
- …and a whole LOT more.
It’s Like Being Able To Cherry-Pick Your Ideal
Customers And Clients…And Forgetting The “Duds”
Now, I mentioned before that I usually implement these strategies with every single private client. This is seriously the “Bread and Butter” of their ENTIRE business…and I charge them a premium to do it…
…especially since this is WAY more important than the “widget” or “service” they provide.
Price I charge? It can be $25,000 to $100,000 and MORE. Almost a house down-payment or brand-new car.
But you know what? They usually make that investment back in no time. Why? Because they were able to BOOST their customer value so that they’re making more money.
In other words, they were able to grow—and maintain—their herd. And keep that herd fenced in so they won’t drift anywhere else.
So you can imagine that How To Create Personality in Copy could be worth at least $1,000. Especially since you could easily get that money back in no time—making that $1,000 irrelevant.
But, guess what? You don’t have to pay $1,000.
You don’t even have to pay $750 or $500.
When you take action below, I’ll ship you How To Create Personality in Copy for ONLY $397.
That’s A Very Good Deal. I’m Sold…
So Give Me ‘Personality in Copy’ Right Now
That’s a pretty DARN good bargain since I’m basically opening the curtain and showing you how I implement personality in copy in MY business—and all my clients who pay me big money to do it for them.
But that’s not all:
Take Action Today:
VERY SPECIAL BONUS!
What if you could get the exact templates used to write sales letters that systematically sell Thousands of Dollars worth of products consistently for GKIC?
Well now you can, if you invest in How to Create Personality in Copy By Midnight on Monday.
Yes, I’ll give you the exact fill-in-the-blank Word template that produces five and six figures every time it’s used!
Below is a sample of what’s used to write five-page, ten-page and twenty plus page sales letters.
By having this FIVE-page template and combining it with the powerful strategies you’ll find in How to Create Personality in Copy, it’s like having the keys to the kingdom!
It’s the closet thing you’ll ever find to getting that “Cash Machine.”
This template is literally fill-in-the-blank!
What’s this mean to you?
If you don’t have a sales letter right now I guarantee that you’re losing tens to hundreds of thousands of dollars.
If you don’t have a sales letter right now I guarantee that you’re losing tens to hundreds of thousands of dollars.
That wasn’t a typo, I said it’s twice so you didn’t miss it!
See, I’ve worked with people in virtually every business out there and EVERY single one of them, from doctors to plumbers, info-marketers to florists, service providers to B2B sales, coaches to dry cleaners, MLM sales to high-end financial advisers and EVERYONE else has benefited from using a well written sales letter in their business.
So what it means is that if you’re not using one, you now can have one in place, making money for you, in minutes instead of hours, or hours instead of days.
Next time you come out with a new product or service, you’ve got a template you KNOW works!
This is a template that’s been tweaked and improved for over FOUR decades.
To have me write a custom sales letter for you would cost a minimum of $30,000—$40,000 PLUS royalties…if I even decided to take you on as a client.
Even if you said this template was worth just 1% of that amount this bonus alone is worth more than you’ll invest in the course.
This Special Bonus Disappears Immediately
And like I said before, you could easily make that money back in one week, three weeks, or a month in customer retention. And having a customer that keeps buying from you over and over again is the most important asset you have!
Aren’t Sure…Or Are Skeptical?
Then Try Out “How To Create Personality
In Copy” Risk-Free!
Here’s the deal: The principles taught in How To Create Personality In Copy are SO important, I’m going to let you check it out and implement it into your business for a FULL 12 months.
Your Guarantee: You have two full months to examine everything, use what you wish, and if for any reason or even no reason at all, you want a full refund, just return everything and you’ll get your money back immediately. NO questions asked. You do not need a “my dog ate my homework” story. No questions, no hassle, no fine print. Incidentally, we are devoted to helping small businesses, and working with satisfied customers. If you are not going to profit from the course, we would prefer to buy it back.
But, if you’re like people who have benefited immediately from How To Create Personality in Copy, then I know this one’s going to be a keeper for you.
That means you can try this course at my risk, not yours. No hassles, and no fuss.
So Are You Just Going To Settle For
“Blah” Copy—Or Copy That Forms An Immediate BOND With Your Customers Or Clients?
There’s nothing shady or slick about this. People buy from whom they trust. Pure and simple.
If your best friend came over to sell you some Girl Scout cookies, you’ll be more than likely to buy them…since you’ve already formulated a BOND with her.
…Versus the unkempt neighbor you have who hasn’t taken a shower in a week and probably runs a drug lab in his home.
The same goes in your business. Implementing your personality in copy is the #1 thing you can do as soon as today to start building a fence around your herd.
…and repel the customers you don’t want to deal with.
I NEVER Want My Customers To Leave
Me…I Want Personality In Copy Right Now
Believe me, life is MUCH better when you’re dealing with customers and clients you ENJOY working with.
You look forward to getting up early in the morning—and, before you know it, it’s dinnertime and you’re having so much FUN during the day that time seems to fly by.
…Versus dreading crawling out of bed in order to deal with “dud” customers and clients who want to nickel-and-dime you…making your business frustrating like a one-legged man trying to kick himself.
I implement this every day with my clients…and in every single issue of the GKIC Newsletter. Everything I do to attract more customers…and get them to give me money over and over again is carefully orchestrated.
And I’m revealing everything to you in this foolproof blueprint right here…right now. Because I KNOW you will summon a tsunami of profits for your business—and set yourself up for long-term sustainability for years to come…
…like I have for my OWN business.
So now it’s time to get an unfair advantage over your competitors who don’t know these secrets…
…you know, where the chances of keeping customers long-term is like going to Vegas and betting on red or black.
You’re better than that. So claim your copy of Personality in Copy…right here…right now…by filling out the form below…
Yes Dan. I Want To Discover How To Implement Personality In My Copy In My Business And KEEP My Customers For Life.
Dan Kennedy’s course:
Before It Disappears on Monday, April 25th At Midnight. Take Action Right Now…Bonus Is Yours FREE To Keep!
When you take action on this, it can literally change your business.
Dedicated To Multiplying Your Income,
P.S. One more thing—you don’t have to be a great copywriter to implement these principles. You can start implementing personality in your copy through newsletters, articles, and emails. In other words, this isn’t like grade school where you have to pass 2nd grade to get to 3rd grade. You can totally leapfrog 5-6 grades like most of my Renegade Millionaires do—so claim your copy right now.
P.P.S. Fair Warning. You can try to “go at it alone” and do this yourself. But I have 40+ years of info-marketing experience under my belt and KNOW there’s a certain formula…or “way”…you have to do this. Because if you screw this up, you could totally REPEL customers…leaving you at Square 1. Not good! So do yourself a favor: get Personality In Copy today.