Recent Articles

Kick Ass With Your Next BIG Idea

By: Darcy Juarez on: March 21st, 2017 No Comments

So many hats, so little time. Sound familiar? I get it, we get it. As a business owner you’re probably ALWAYS on the go, struggling to find five minutes where you can really take a moment, breathe (count to ten…) and focus on your business – let alone learn new skills. It’s super-important to get fully-immersed in learning new skills and considering new topics. I mean, how else will you make mistakes and learn from[…]

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Escape The Comfort Zone!

By: Darcy Juarez on: March 14th, 2017 2 Comments

Every business superstar and entrepreneurial expert knows the importance of networking. Not only can it help towards constructing a jam-packed list full of super-hot leads, but you never know where you’re going to meet your next business partner… or successor, if you’re looking to pass the torch and retire in luxury! This is the ‘comfort zone’ for a lot of people. For others, not so much. Attending events and mingling with like-minded people can be[…]

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How Mobile Marketing Brings Home The Bacon

By: Darcy Juarez on: March 7th, 2017 No Comments

The global supremacy of mobile marketing is forever increasing. It’s the 21st Century and almost EVERYBODY has access to a cell phone, pretty much twenty-four seven. Smartphones have taken the world by storm and are now doing the jobs of what used to be high-tech computers, in less than half the time. The real hard evidence is this; SMS alone has 5.4 BILLION active users. For the savvy Mobile Advertiser, that’s a darn huge goldmine![…]

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Why We Listen To The “Head Ball Coach”

By: Darcy Juarez on: February 28th, 2017 No Comments

If there’s anyone who knows the most about being the winner, it’s Steve Spurrier. And with it being 50 years this week since Jacksonville’s “Steve Spurrier Day” on March 3 1967, it’s no coincidence that this Hall Of Fame coach is headlining our rockstar cast of stage speakers in April at SuperConference 2017! We’re super-excited to hear his “motivational manifesto”, prepared to empower every small business and appeal to entrepreneurs across the globe, willing them[…]

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Still The Best “Big Darn Secret” I Use To Make Serious Money

By: Dan Kennedy on: February 18th, 2017 16 Comments

Words matter. One of the things many people wonder about is what I do that can possibly justify fees of $18,800 to (more commonly) $100,000 to write an ad, sales letter campaign, video script, TV call to action, etc. The answer is simply that “words matter” and I’ve gotten good at picking and combining words that sell. I have a little, internal alarm bell that goes off when I hear or see “turn off words”[…]

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How To Create “Endless Chains” of Referrals

By: Dan Kennedy on: February 14th, 2017 9 Comments

The other day I ran across an article that offered advice for Valentine’s gifts. The author started by saying that most gifts come up short—either hollow or too cheesy. The article also talked about what husbands really wanted. Before your mind goes off wandering in places it needn’t, it’s the same thing that is at the core of every business. It’s what we want from every client, customer or patient and it’s what you must[…]

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Ultimately, success boils down to your ability to do this…

By: Dan Kennedy on: February 11th, 2017 8 Comments


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Handling Objections and Making the Sale

By: Dan Kennedy on: February 4th, 2017 9 Comments

When it comes to the sales process, there’s a standard set of objections that every sales person is going to hear, no matter what is being sold. The secret to success is to be prepared for these objections. The best way to be ready for them is to script them out in advance, handle them and memorize them. Top sales professionals do this all the time. An objection doesn’t necessarily mean there’s a level of[…]

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Common Productivity Drain Holes And How To Avoid Them

By: Dan Kennedy on: January 31st, 2017 2 Comments

This is a continuation of last week’s blog The Value Of Being An Extremist. This week we’ll be focusing on the most common things that can drain your productivity and what you can do about that. Common Productivity Drain Holes Doing the wrong work Poor priorities, ranking, organisation Not know where the money actually comes from Some things should not be done. Some things should not be done now PROCRASTINATION IS BEST AT CERTAIN TIMES[…]

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The Value Of Being An Extremist

By: Dan Kennedy on: January 24th, 2017 4 Comments

We’re going to talk about the process of extreme improvement of productivity. The first thing I would say about it is that we mostly talk about it as being a time management issue. But is this right? About Ambition People are less productive than they could be because: Bad methodology – 10% Insufficient motivation – 70% Insufficient pressure – 20% …but when discussing this, we go to “time management” and focus 90% of the discussion[…]

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