Posts Tagged ‘Dan Kennedy’

Do’s & Don’ts To Make Your Business Hot…And Keep It Hot All Year Round

By: Dave Dee on: January 12th, 2016 6 Comments

If you are like a lot of business owners I meet, you have some procedures in place to attract customers. You may or may not have some follow-up in place. And because often things are cyclical—you work on getting leads, then switch to trying to convert them. Then switch back to focusing on getting leads again. A lot of it is manually done. And because you are missing some of the pieces sometimes things fall[…]

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Nurturing Your Herd from Offline to Online

By: Dan Kennedy on: January 9th, 2016 6 Comments

If you have a list of names with mailing addresses, it makes sense to move these names online. Why? Contacting them online with email messages costs practically nothing, especially compared to the cost of a regular postal mailing. There is a huge economic advantage to staying in touch regularly with emails. However, don’t entirely abandon or discard your regular snail mail list. Hold on to it for special occasions. There are times when it’s smarter[…]

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Top Question Asked By Business Owners, Answered

By: Dan Kennedy on: December 12th, 2015 10 Comments

Today, I thought I’d answer the number one question people ask me…  “What is the most important thing I can do for my business right now to start getting more customers, clients or patients and making more money?” Granted there is not a completely simple answer to this question, but I will give you four things you MUST do if you want to consistently attract more customers, increase revenue and eliminate competition: 1) Create a[…]

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Six Social Media Marketing Principles That You Must Use

By: Kim Walsh-Phillips on: October 12th, 2015 8 Comments

There are SIX direct response marketing principles that have to be applied to social media marketing or you might as well set your money on fire (as most companies do). Facebook, Twitter, LinkedIn, Pinterest and others are all great media for you to use to market your product or service.  While they may not ALL apply to you, I guarantee at least one is an oil well waiting to be tapped and if you don’t[…]

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Why Don’t My Customers Refer Me Automatically?

By: Dan Kennedy on: September 6th, 2015 6 Comments

You’re considered a nice guy or gal. You got kids, a mortgage, a car note ‒ pretty much like everyone else. You do a good job, at least in your mind. Your customers all seem satisfied. So you’re probably wondering how come your customers don’t just automatically refer you to family and friends. There are two very broad reasons for this. First of all, almost nothing happens automatically except for bad things. Think about that[…]

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The “Missing Link” Principle

By: Dan Kennedy on: August 4th, 2015 4 Comments

REVEALED: The “Missing Link” Principle that Controls the Flow, Movement, and Attraction of Money. In this video with GKIC’s Dave Dee and Dan Kennedy, you’ll discover why the science of Wealth Attraction REQUIRES a balanced, integrated approach that involves both mindset and practical steps in the real-world marketplace.  This is a part of the four episode series <Source Code> To Business Success and Advanced Wealth Attraction.  If you haven’t seen this free series, click here[…]

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The REAL Secret to Success

By: Dan Kennedy on: July 24th, 2015 2 Comments

“Entrepreneurship is living a few years of your life like others won’t, so you can live the rest of your life like others can’t.” – Anon Some of the worst advice that I’ve heard is “If you do what you love, you’ll never work a day in your life.”  This is usually taught by someone who hates their job. The problem is not the phrase itself, but the presupposition that, if you do what you[…]

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The Ultimate Cheat Sheet For Selling Anything…10 Sales Strategies That Actually Work

By: Dan Kennedy on: July 16th, 2015 9 Comments

“Adults sell for today. Professionals sell for life.” – James Altucher Below are 10 sales strategies that I happen to like from a person you’ve probably never heard of, James Altucher. (To be fair, he probably hasn’t heard of you either.) What’s very telling is, if you look at James extensive bio, or check him out in Forbes, Entrepreneur, Business Insider, The Huffington Post, etc…you’ll NEVER hear him described as a salesman but as James[…]

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One-Size-Fits-All Won’t Work for Websites

By: Dan Kennedy on: May 15th, 2015 No Comments

When you’re face-to-face with a customer, client, patient or prospect you can ask and answer questions, plus give them the personalized attention they need to feel as if your business and yours alone is THE one for them. This type of engagement is essential if you want to grow your business. And we’ve talked in the past about how to do this with direct mail, email and other forms of media. This one-on-one communication is[…]

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18 Objections Buyers Have That Kill The Sale And How To Overcome Them

By: Dan Kennedy on: April 23rd, 2015 8 Comments

“The wise copywriter anticipates unspoken objections and answers them before they can be voiced.” – Jerry Buchanan If there is an almost universally made error that I see in sales it is this: leaving questions and objections CERTAIN to be in the mind of the prospect unanswered – as if the boogie man can’t hurt us as long as we don’t look under the bed. Here is a big difference between selling in person and[…]

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