The other day I ran across an article that offered advice for Valentine’s gifts. The author started by saying that most gifts come up short—either hollow or too cheesy. The article also talked about what husbands really wanted. Before your mind goes off wandering in places it needn’t, it’s the same thing that is at the core of every business. It’s what we want from every client, customer or patient and it’s what you must[…]READ MORE
There are Three Internet Marketing Truths You Should Know To Make Money Online:
First, there are marketing and selling principles valid with every media including all online media.
Two, there is an ENORMOUS AMOUNT OF B.S. about online floated about and popularized by people who do not understand the essential principles and IDEAS they speak of as if facts – these “online is unique,” new metrics, online only folks are just the same as the Amish, except they have iPads instead of horses and buggies; they live in their own little world.
Three, there is a constructive, productive way to think about the internet and online media. It is not a new god to be worshiped. It’s not a wizardly magic wand. But it does provide a portfolio of legitimate opportunities.READ MORE
Last month, the Miami Marlins announced that they would be closing off part of their stadium for some home games. They aren’t the only stadium having trouble selling tickets. Across the board ticket sales for Major League Baseball are down and ten clubs are experiencing more than a 20 percent drop in ticket prices in their secondary markets. Even the mighty Boston Red Sox had their 820 game sellout streak come to an end in[…]READ MORE
In the 90’s, there were a lot of businesses that did some wild spending. For example, a casino boat due to open in the Chicago area ripped out a completed section—before they even opened—because they decided the owner didn’t like the way it looked. The renovation cost tens of thousands of dollars. That wouldn’t happen in today’s economy. People are more limited and discriminate on what they spend on things like that. However, sometimes businesses[…]READ MORE
The other day I was walking through reams of notebook paper stacked in the shopping aisles and it made me remember back to my own “back to school days”… Remember those? Picking out your lunch box…getting a fresh box of crayons… and buying new school clothes… One of the things I remember is that we would always spend the first few weeks of school reviewing what we had learned the year before… especially in subjects[…]READ MORE
Last week, U.S. swimmer Michael Phelps became the most decorated Olympian of all time. Earning his 19th Olympic medal with a win in the men’s 4×200-meter freestyle relay. Although he’s having a great Olympics, it’s not as great as he could have been enjoying. In fact, he’s fallen short of many people’s expectations, including his own. It’s a good lesson in what it takes to reach the success you desire. For Phelps, his problems began[…]READ MORE